Top, top email tip

June 26, 2008 · Filed Under emarketing 

SEO Moz has a great blog about all things SEO (which you can find here and is well worth a subscribe). I’ve just been catching up on a few of their posts and this one in particular made very good reading.

If you have a business where you are sending out confirmation emails to customers, or in fact, any sort of email really, there is something easy you can do.

Ask those people to link to you. Ask them to blog about you.

It’s simple really. If someone already knows you, likes you and trusts you enough to buy from you or sign up for a newsletter from you, you already have a good connection with them. Therefore they are likely to be positive towards you and postive towards a link request. And we all know who likes links don’t we?!

So, the moral of this is, do not be shy, ask your customers to talk about / link to you. Referral and word of mouth are the best forms of marketing you can do.

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